Cafferty Marketing

Search Engine Optimisation

What it is, who it can work for & how it benefits you and your business

Overcome The Competition


Our content strategy is unparalleled, we have been able to develop a system that uses a combination of reverse engineering and innovative content strategy techniques to produce content that is simply the best.

Power Unlike Anything Else


Links are the foundation of google’s algorithm. Ultimately if you are not implementing an external and internal linking strategy you’re doing it wrong. The art of building links is not dissimilar to marketing itself. This is why our strategy and understanding will prevent you from incurring penalties and will see your website build massive authority.

Skyrocket Your website


From robot.txt file optimisation to hreflang. Technical SEO is a broad spectrum. While some aspects of technical SEO are not direct ranking factors, they contribute to ranking factors. Such as reducing the crawl budget and improving website speed.

Why we believe in it

A Tailored Strategy Made For You

Bespoke SEO is when we take a step back and tailor our approach to the client. This works best for clients in a super competitive niche. A bespoke approach is the best solution for those businesses that operate in a cuthroat niche.


Ask Us Anything

Most of the time, yes. Even local businesses benefit massively from local SEO. Optimising your landing page and GMB can have a massive impact on your business.

Yep, SEO has tons of different components, with so much time investment SEO requires top dollar. But the initial investment is absolutely worth it. Unlike traditional marketing SEO is recurring. This is a massive edge over other methods of marketing.

Yes, SEO is recurring. With investment from 10 years still producing results to today. 

No, search engine optimisation takes approximatley 4-6 months to begin seeing results. It’s a slow burn at first but it’s a gift that keeps on giving. 

Definitely not, Social media and even elements such as good web design, can have a massive impact on the growth of your business. However to succeed in marketing you have to approach each case individually.

You could probably do ok on your own if you are in a low competition niche. However outside of that a dedicated team allows you not only to focus on your business, but you get far better performance with much less stress.

SEO is the process of optimising a site to rank number one in a given keyword. This enables a massive increase in traffic. We optimise a website based on ranking factors and best practices. Google uses 200 ranking factors, and SEO’s need to consider all of them.

The majority of the time, yes. However SEO is a dynamic and tricky world to succeed in. We don’t believe in empty promises. We believe in getting things done to benefit our clients.